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Created at W+K
Graphic design, customized type, assisted with photo selects
Nike Global Football ‘The Bet’

What if a western shoot-out happened on the pitch? Makenna bets Mbappe his boots that she can hit the bar and he can’t. Fairly quick strike spot for social.

Made in partnership with Emma Barnett, Gus Solis, and many others. 

© Mitchell Wilson, 1992 - Forever
Design, writing, art direction, photo, etc