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	<title>Mitch Wilson, Creative</title>
	<link>https://mitchwilson.co</link>
	<description>Mitch Wilson, Creative</description>
	<pubDate>Thu, 15 Oct 2026 17:01:48 +0000</pubDate>
	<generator>https://mitchwilson.co</generator>
	<language>en</language>
	
		
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		<title>index</title>
				
		<link>https://mitchwilson.co/index</link>

		<pubDate>Thu, 18 Nov 2021 19:02:49 +0000</pubDate>

		<dc:creator>Mitch Wilson, Creative</dc:creator>

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		<title>Information</title>
				
		<link>https://mitchwilson.co/Information</link>

		<pubDate>Thu, 18 Nov 2021 19:02:50 +0000</pubDate>

		<dc:creator>Mitch Wilson, Creative</dc:creator>

		<guid isPermaLink="true">https://mitchwilson.co/Information</guid>

		<description>
	&#60;img width="400" height="400" width_o="400" height_o="400" data-src="https://freight.cargo.site/t/original/i/92ab7b585f4f0072f901c58a0bb056100ba75bbe673d9a7504f4e2d21d18d951/fQb9BNu4_400x400.jpg" data-mid="125010841" border="0"  src="https://freight.cargo.site/w/400/i/92ab7b585f4f0072f901c58a0bb056100ba75bbe673d9a7504f4e2d21d18d951/fQb9BNu4_400x400.jpg" /&#62;PDX
Est. 1992
hello@mitchwilson.co
Currently: Creative Lead @ Nike, North America Campaigns &#38;amp; Brand Voice

Previously:&#38;nbsp;Creative Direction @ Pinterest, Design and Management @ Wieden + Kennedy, Copywriting &#38;amp; Strategy @ Struck, Nelson Cash, Lake Retreat, etc
	Stalkability:&#38;nbsp;👀️
︎︎︎&#38;nbsp;Email︎︎︎&#38;nbsp;Instagram︎︎︎ LinkedIn
Clients:&#38;nbsp;🤝AdobeAmazon MusicCoronaFisher-PriceGoogle FiberIntelJordanKFCMercariNikePinterestPoweradeYakimaMany many more

	Creative direction, concept, writing, strategy, and photography.
A multi-disciplinary conceptual creative leading work across ideas, writing, strategy, art, and image. Photo is the first love. Ideas are the way. Execution is everything.

I’ve been doing “creativity” “professionally” for ~13 years. Embodying every Portland stereotype, I worked at and managed coffeeshops and shot weddings&#38;nbsp; for years. Coffee and photography are still central to my creative practice.

I know a little bit about a lot, I ask stupid question to get smart answers, and I’m a good teammate. I’ve worked as a designer, art director, copywriter, and photographer. Variety is the 🌶.


Additionally, I am a human man.
 
Outside of work I read a shit ton of books, cook, fix Game Boys, watch F1 religiously, walk around with a camera, enjoy a good cocktail, and live / eat in PDX with my wife Rachael and French Bulldog, Pepper. Sometimes I play Magic the Gathering. The list really goes on and on.


—
Available for freelance photography and creative direction / weekends / fly-by-night.&#38;nbsp;hello@mitchwilson.co
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		<title>EDITORIAL: Nike 'Spotlight On'</title>
				
		<link>https://mitchwilson.co/EDITORIAL-Nike-Spotlight-On</link>

		<pubDate>Thu, 18 Nov 2021 23:47:33 +0000</pubDate>

		<dc:creator>Mitch Wilson, Creative</dc:creator>

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		<description>
	2021
—

	PDX
Created at W+KDesign production, design, layout, photo direction
	Nike ‘Spotlight On’

Social-first editorial executions led by Steven Roberts + Nathaniel Friedman. I wore several hats on this one managing both the final visuals and the studio budget.&#38;nbsp;

Created with Shani Storey, William Frazier, Eric Rogers, Saskia Thomson



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		<title>CONTENT: Nike Comfort Zones</title>
				
		<link>https://mitchwilson.co/CONTENT-Nike-Comfort-Zones</link>

		<pubDate>Tue, 13 Oct 2026 23:48:51 +0000</pubDate>

		<dc:creator>Mitch Wilson, Creative</dc:creator>

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		<description>
	2025
—
Creative Partners: Invisible Dynamics and Olivia Malone and Fanny &#38;amp; Rory.
	PDX—LA
Created at NikeNarrative direction, writing, photo direction
	Nike ‘Comfort Zones’

Social-first editorial series extending the launch of the Nike Vomero 18 with a&#38;nbsp; focus on gen-z women. How do you get honest answers out of someone? Make them comfortable.
The Idea: Comfortable shoes. Uncomfortable questions.
Extended across YouTube, TikTok, Instagram, Pinterest, and paid digital. Also delivered a partnership and challenge on Strava.

Social series directed by Fanny &#38;amp; Rory.
Supplemented by photo direction shot by Olivia Malone.
Created with Kris Cantrell and Ean Lensch












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		<title>PHOTOGRAPHY: Chicago Marathon 2026</title>
				
		<link>https://mitchwilson.co/PHOTOGRAPHY-Chicago-Marathon-2026</link>

		<pubDate>Wed, 14 Oct 2026 01:27:13 +0000</pubDate>

		<dc:creator>Mitch Wilson, Creative</dc:creator>

		<guid isPermaLink="true">https://mitchwilson.co/PHOTOGRAPHY-Chicago-Marathon-2026</guid>

		<description>
	2026&#38;nbsp;—

	CHI
Photography

	


	The Chicago Marathon
Documenting every day runners and elite athletes participating in the same crucible. 26.2 in the Windy City.

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	<item>
		<title>ADVERTISING: Pinterest Predicts </title>
				
		<link>https://mitchwilson.co/ADVERTISING-Pinterest-Predicts</link>

		<pubDate>Tue, 29 Nov 2022 00:29:10 +0000</pubDate>

		<dc:creator>Mitch Wilson, Creative</dc:creator>

		<guid isPermaLink="true">https://mitchwilson.co/ADVERTISING-Pinterest-Predicts</guid>

		<description>
	2022
—Created with Made Thought
	PDX
Created at PinterestCreative + art direction, design, imagemaking, production design, retouching, curation
pinterestpredicts.com
	Pinterest Predicts

Predicts is a MASSIVE undertaking from of hundreds of XFN partners, external partners, creatives, and more. Each year, our not-yet-trending report is a boon to the advertisers who use Pinterest as a key marketing tool.
With our partners at MADE THOUGHT, we brought to life an immersive world informed by the future coming into focus—powered by the researchers at Pinterest. This lives across web, email, social, print, film, seeding kits, small events, and global asset packs.
Concept: FUTURE IN FOCUS
My contribution leaned toward image curation, story, production guidance, image making, and layouts alongside Monica Hernandez and Anna Hustler. 
I created a sub-domain within the art direction: making space for editorial expressions -&#38;gt; a visual breakdown alongside the verbal breakdown of the trends. The atypical shapes break free of the rigid rectangles of the web, hinting at motion despite our static constraints. The forms continue between the images, creating tangents, new shapes, and continuations.
This would not have been possible without image curation, sourcing, and guidance from Anna Hustler.
I also led production design for key art, sizing, and social. I partnered in production design for web with the talented and persistent August Mcmullan and the expert Kevin Taylor.
My key creative partners were Monica Hernandez and Anna Hustler. The work was shepherded by Diana Fischman and Jeff Ho. The writers were Leah Gordon and Alejandro de la Villa. 
High-level creative direction from Tim Belonax. Motion via Pedro Orendain and MADE THOUGHT. Web design by August Mcmullan and Philip Czapla. Film led by Monica + Alejandro + Pedro. There are literally dozens of creative people who touched this. A behemoth of a project.&#38;nbsp;



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	<item>
		<title>ADVERTISING: Nike 'The Bet'</title>
				
		<link>https://mitchwilson.co/ADVERTISING-Nike-The-Bet</link>

		<pubDate>Fri, 19 Nov 2021 01:01:24 +0000</pubDate>

		<dc:creator>Mitch Wilson, Creative</dc:creator>

		<guid isPermaLink="true">https://mitchwilson.co/ADVERTISING-Nike-The-Bet</guid>

		<description>
	2019—

	PDX
Created at W+K
Graphic design, type, assisted with photo selects
	Nike Global Football ‘The Bet’

What if a western shoot-out happened on the pitch? Makenna bets Mbappe his boots that she can hit the bar and he can’t.&#38;nbsp;
Made in partnership with Emma Barnett, Gus Solis, and many others.&#38;nbsp;







&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/cdfe2ac409bb97534492e52b8f2af37a76cd776ca6b8fb1576e34baec85008ef/mbappe.jpg" data-mid="125113712" border="0"  src="https://freight.cargo.site/w/1000/i/cdfe2ac409bb97534492e52b8f2af37a76cd776ca6b8fb1576e34baec85008ef/mbappe.jpg" /&#62;
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	<item>
		<title>ADVERTISING: Nike 'We Run It Now'</title>
				
		<link>https://mitchwilson.co/ADVERTISING-Nike-We-Run-It-Now</link>

		<pubDate>Wed, 14 Oct 2026 00:13:24 +0000</pubDate>

		<dc:creator>Mitch Wilson, Creative</dc:creator>

		<guid isPermaLink="true">https://mitchwilson.co/ADVERTISING-Nike-We-Run-It-Now</guid>

		<description>
	2026
—
Creative Partner: Wieden+Kennedy
	PDX
Created at Nike
In-house creative lead, narrative direction, strategy
	Nike ‘We Run It Now’
Super Bowl Win Reactive for the Seattle Seahawks.
Created by W+K Portland.

Directed by&#38;nbsp;Tevin Tavares.Wieden + Kennedy
W+K Executive Creative Directors: Caleb Jensen + Blair WarrenW+K Creative Directors: Emma Barnett, Jordan DinwiddieW+K Copywriter: Aaron ArayaW+K Group Strategy Director: Becca TaylorW+K Strategist - Senior: Ollie ChakravertyW+K Group Media Director: Brian GoldsteinW+K NA Media Director: Reme DeBisschopW+K Associate Media Director: Bobby FinicleW+K Media Supervisor: Casey PaxmanW+K Media Planner: Danyle DuprayW+K Head of Production: Orlee TatarkaW+K Global Managing Director: Kathryn AddoW+K Brand Director: Paul WentworthW+K Management Supervisor: Jon VaughanW+K Brand Executive: Dom ShippW+K Global Executive Producer: Kerli TeoW+K Senior Producer: Todd PiskinW+K Senior Creative Operations Manager: Billy Mucha, Joe ChaathW+K Traffic Managers: Katie Hall, Jesus GarciaW+K Head of Studio: Alicia KunaW+K Executive Design Producer: Sarah StarrW+K Design Producer: Paris Fontes-MichelW+K Designer: Matthew Blum, Corey BadeW+K Senior Copy Editor: James Yu
Production Company: Maverick Media Group
Executive Producer: Marc Whitaker IIProducer: Autumn MaschiProduction Manager: Hatuey RodriguezDirector of Photography: Kolby ListenbeeColor House: Ethos StudioEditorial Company: JOINTEditor: Eric HillAssistant Editor: Cj DuncanSr Post Producer: Ciaran BirksHead of Production: Catherine LiuExecutive Producer: Annie MaldonadoHead of JOINT: Orlee Tartarka









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	<item>
		<title>PHOTOGRAPHY: Nike 'The Opening'</title>
				
		<link>https://mitchwilson.co/PHOTOGRAPHY-Nike-The-Opening</link>

		<pubDate>Thu, 15 Oct 2026 17:01:48 +0000</pubDate>

		<dc:creator>Mitch Wilson, Creative</dc:creator>

		<guid isPermaLink="true">https://mitchwilson.co/PHOTOGRAPHY-Nike-The-Opening</guid>

		<description>
	2026&#38;nbsp;—

	LA
Photography

	


	Nike Football ‘The Opening’
Documenting the first stop of Nike Football’s ‘The Opening’ — a program for elite high school football athletes that culminates in an event at Nike’s HQ.

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&#60;img width="5646" height="5646" width_o="5646" height_o="5646" data-src="https://freight.cargo.site/t/original/i/310ed06b1482378b157e48ca8baa5f35be2f2739a5a0d268a9ada34138ccde3b/3C3A6179_VSCO.jpg" data-mid="253419095" border="0"  src="https://freight.cargo.site/w/1000/i/310ed06b1482378b157e48ca8baa5f35be2f2739a5a0d268a9ada34138ccde3b/3C3A6179_VSCO.jpg" /&#62;
&#60;img width="2932" height="2932" width_o="2932" height_o="2932" data-src="https://freight.cargo.site/t/original/i/fef2bb8a7bd3467685636299ad0571163e4a7707e668fa0c9382475c463fcf1a/3C3A6056_VSCO.jpg" data-mid="253419093" border="0"  src="https://freight.cargo.site/w/1000/i/fef2bb8a7bd3467685636299ad0571163e4a7707e668fa0c9382475c463fcf1a/3C3A6056_VSCO.jpg" /&#62;
&#60;img width="5989" height="5989" width_o="5989" height_o="5989" data-src="https://freight.cargo.site/t/original/i/9a41b0bcff27b751449f05e9105de21806dc713857649b225dfbf6775e8f5c15/3C3A6195_VSCO.jpg" data-mid="253419096" border="0"  src="https://freight.cargo.site/w/1000/i/9a41b0bcff27b751449f05e9105de21806dc713857649b225dfbf6775e8f5c15/3C3A6195_VSCO.jpg" /&#62;
</description>
		
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	<item>
		<title>ADVERTISING: Nike 'Coach Tara'</title>
				
		<link>https://mitchwilson.co/ADVERTISING-Nike-Coach-Tara</link>

		<pubDate>Wed, 12 Jun 2024 22:32:37 +0000</pubDate>

		<dc:creator>Mitch Wilson, Creative</dc:creator>

		<guid isPermaLink="true">https://mitchwilson.co/ADVERTISING-Nike-Coach-Tara</guid>

		<description>
	2024—

	PDX
Created at Nike
Creative direction, concept, art direction, writing
	Nike North America for Coach Tara VanDerveer

A 1/1 for a 1/1.
1 tally for every win adding up to the most college basketball wins of all time. The best part? She’s still wearing the jacket to public appearances.
Created fully in-house alongside Carly Williamson with Sr Creative Director Matt Anderson.







&#60;img width="1848" height="1366" width_o="1848" height_o="1366" data-src="https://freight.cargo.site/t/original/i/08b1e70092f81271579c070ada69f78316c4f86dbdcd7cf3fdce24d77cdbe84b/Screenshot-2024-01-22-at-12.41.17-PM.png" data-mid="212807826" border="0"  src="https://freight.cargo.site/w/1000/i/08b1e70092f81271579c070ada69f78316c4f86dbdcd7cf3fdce24d77cdbe84b/Screenshot-2024-01-22-at-12.41.17-PM.png" /&#62;
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